Practicing Medicine Social Media Toolkit

Social Media Toolkit

social scene

A physician guide to social media

When used effectively, social media can be a powerful tool to share accurate health information and emergent public health updates.

Social media has emerged as a popular and cost-effective form of communication that health care professionals can use to complement patient care and enhance patients’ health care experiences. As trusted and reliable sources of medical information, physicians can leverage social media platforms to accurately educate patients and the public on important health issues as well as mitigate misinformation.

The following resources have been gleaned by the AOA’s Strategic Partnerships and Health Initiatives to assist osteopathic physicians with effectively using social media as an educational tool.

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Learn how to establish your physician presence on social media

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Impact of social media

Tips for establishing your presence & maintaining professionalism

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Creating effective messaging

Explore available tools from experts in the field of medical social media

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Resources for osteopathic physicians

View a library of useful links focused on the effects of social media

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Research on impact of social media

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