Social Media Guide

Deep dive

Social media tips for physicians

Tips, tools and resources to help grow your network and extend your reach

Creating an online presence for your physician practice can help connect you with potential patients, establish you as a medical expert and provide health education for the public. When getting started, it’s important to know your options and select the best platforms and tools to meet your goals.

Depending on your goals, the following platforms can help you engage with your desired audience:

Online platform examples include: Facebook, Instagram, LinkedIn, X (formerly Twitter, TikTok and YouTube
Communication tools examples include: Blogs, image sharing, online videos, podcasts, public health media libraries

The additional tools below will help you build your social media presence, grow your network and connect with prospective patients, colleagues and the public.

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